Yes. Our monthly retainers have a minimum commitment of 3 months. This gives us enough time to properly understand your business, set up your systems, get your voice right and create real momentum. After the initial 3 months, your retainer moves onto a rolling monthly basis and you can adjust, pause or cancel with 30 days’ notice.

Usually within 48–72 hours of your discovery call and onboarding. We move fast, but we also make sure the foundations are right so your support feels smooth from the start.

Yes — this is non-negotiable. Every piece of content goes through a voice calibration process during onboarding, so your tone, personality and brand style are captured properly. We refine as we go until it feels natural, aligned and unmistakably you.

We can create a bespoke retainer for businesses that need more hands-on support. If your business needs full-scale content, marketing, admin, ecommerce or AI systems support, book a call and we can talk through what would work best.

We use AI strategically — as a tool, not a crutch. Every output is reviewed, refined and shaped by a human who understands your business and your brand. AI helps us move faster; experience, strategy and creativity make the work excellent.